At the End of Slavery Website
Objective: To create a microsite to promote IJM's new movie on the subject of modern day slavery
Products:
The International Justice Mission approached us with the desire to create a microsite to promote their new movie "At the End of Slavery." Produced by acclaimed cinematographeer Neal Broffman, narrated by Danny Glover and included music by Moby, Johnny Cash, the movie's intention was to catalyze individuals and communities to fight against the very real injustice of modern day slavery.
In light of this, the microsite needed a distinct and compelling look that had the same high level of production as the movie. Our team worked with IJM's internal branding team to produce a site that is professional, modern, visionary and intentionally expressive of the inherent urgency of the issue. In addition to compelling design, the site features integration with a google maps screening map, blog, forum and links to social media channels.